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66.8% will make their purchases before the festivities.

Cheese and beer remain the most popular "Ligo!" products. 52.3% point out that they cannot imagine "Ligo!" celebrations without cheese, 18.5% mention beer.

56% will spend midsummer holidays together with families, 25.2% – with friends.

38.3% will celebrate "Ligo!" at home, 33.9% will visit others. 11% will attend "Ligo" events. 16.7% have not decided where to spend "Ligo!".

According to a survey carried out by the Aldaris brewery, the most popular ''Līgo!'' or Midsummer's Night traditions are beer drinking, weaving crowns made out of flowers or oak-leaves, jumping over bon-fires and singing traditional ''Līgo!'' songs, with 62%, 43%, 41% and 37% (respectively) of those surveyed saying that these are the most popular ''Līgo!'' traditions.

According to the survey, 83% of residents intend to celebrate ''Līgo!'' this year.

905 residents were interviewed during the survey, which was carried out in June.

As reported, the "Ligo!" midsummer night holiday will be celebrated all around Latvia this Sunday; traditionally, revelers will make crowns of oak leaves and flowers, sing "Ligo!" songs and gather at bonfires.

Various traditions have to be observed on "Ligo!" night. One of them – "Ligo!" songs, or national folksongs, in honor of Janis. Every man named Janis has to wear a crown made of oak leaves.

Bonfires are lit after dark. It is believed that any person who touches a fire on "Ligo!" night will be in good health up until the next "Ligo!" holiday, and that the people by the fire and the fields where the fires are lit will be blessed with prosperity and fertility.

"Ligo!" night is also a night of magic; fortune-telling is very popular. Most importantly, one must not sleep on "Ligo!" night, or else the person will be sleepy all year.