Baltic, Good for Business, Retail, Technology

ELKO Grupa, one of the leading IT product wholesalers in the Eastern Europe and one of the largest companies in Latvia, signed a cooperation agreement with information technologies company ASUS on the wholesale of ASUS notebooks, netbooks, Tablet PCs in the Baltic States, starting from July, informs LETA.

"Being one the leading players on IT markets in mobile PC area in many countries in the world like China, France, Italy, Russia, Ukraine and Poland, we also see a great potential of growth in Baltic States. ASUS is ready to offer full product rage of mobile devises and fulfill the growing demand of the customers who'd like to be mobile nowadays, successful in their business duties and private life enjoying entertainment on the go. We're pleased to get "ELKO" as our official distributor in Baltic States from now. We believe that with ELKO Grupa joining our distribution team, we will widen our channel coverage, deepen our in house share in the existing partners and hence keep the leading market position of ASUS in the Baltic States", tells Angela Hsu, ASUS Regional Head.

ELKO Grupa management also fells satisfied about the deal.

"'ASUS' offers feasible and contemporary computers and equipment for attractive prices supplemented with vendor-specific technical solutions that is fundamentally devised for each consumer. One of the first ASUS products that will become available to the Baltic States customers is the current fashion product – the innovative "Tablet PC EEPad Transformer". It combines the latest Tablet PC design concept with the netbooks specific technical parameters. "EEPad Transformer Tablet PC" is especially suitable for users who are in a need of both multimedia and productive mobile functionality. And also the rest ASUS product assortment offered by "ELKO" is significant and will give clients in the Baltic States wide possibilities to choose in terms of product prices and technical specifications. We're pleased to get so professional and strong vendor as our new partner ASUS and we are looking forward to a successful cooperation," Guntis Tomsons, Baltic Regional Director of ELKO Grupa, commented the signed deal.

ELKO Grupa was founded in 1993. The company wholesales computers and electronic products in the Baltic States, Central and Eastern Europe, and CIS member states. The company represents more than 70 producers and sells their goods to more than 5,400 retailers, local computer producers and system integrators. ELKO Grupa offers more than 9,000 products of the most famous suppliers – "Acer", "Intel", "Microsoft", "Seagate", "Samsung", "Sony", "Western Digital" and others. At the moment more than 340 people are employed in the company. ELKO Grupa belongs to several legal entities and investment fund Amber Trust and East Capital Asset Management related investment funds.

ASUS is the top three notebook vendor and the winner of several international awards, it is one of the leading IT enterprises in the world. ASUS designs and manufactures products which fully satisfy the needs of our digital era both at home and at the office: notebooks, netbooks, tablet devices, servers, multimedia and wireless solutions, networking devices, and mobile phones. Driven by innovation and committed to quality, ASUS won 3,398 awards in 2010, and is widely credited with revolutionizing the PC industry with the subnotebook/netbook computer line – "Eee PC".